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PR Agency Social Media Chief Talks Blogging, Paid-For Posts – Advertising Age – Digital.

An interesting interview with a mom-blogger who is now Senior VP for consumer brands social media at Edelman in Chicago. She got the job when Edelman noticed her blog , Foodmomiac blog. She discusses how they find and work with bloggers. They don’t do “paid-for posts”:

…we look through the list of bloggers that we know; we ask bloggers we know for recommendations; and we don’t ever work with anyone, or reach out to anyone, until we’ve read back at least three months to get a sense of what that blogger’s like so that we do know that they’re sane, that they’re disclosing, that they are doing things in a way that fits within the ethics of our company and of our clients’ companies.

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• Martha Stewart and Blogger Relations (americapeals.com)

How can a blog help you get a job and enhance your career?

via Job Search Examiner: How can a blog help you get a job and enhance your career?.

Okay, so contact us if you need some specialized and “just in time” training for a reasonable price. Remember that learning is the labor of the 21st century.