2chicksblogging.com – Blogging for Change Training since 2008

Whenever you: Jot a note that seems like an important, interesting, prescient, or intriguing point.
Think of an interesting question Snap an interesting photo, or one that’s useful for explaining something.
Have an interesting conversation face-to-face, phone, e-mail. Read an article you’re interested in or skeptical about, etc…

via Blogging doesn’t have to be extra work — contentious.com.

Dimensions of Social Capital.

PR Agency Social Media Chief Talks Blogging, Paid-For Posts – Advertising Age – Digital.

An interesting interview with a mom-blogger who is now Senior VP for consumer brands social media at Edelman in Chicago. She got the job when Edelman noticed her blog , Foodmomiac blog. She discusses how they find and work with bloggers. They don’t do “paid-for posts”:

…we look through the list of bloggers that we know; we ask bloggers we know for recommendations; and we don’t ever work with anyone, or reach out to anyone, until we’ve read back at least three months to get a sense of what that blogger’s like so that we do know that they’re sane, that they’re disclosing, that they are doing things in a way that fits within the ethics of our company and of our clients’ companies.

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• Martha Stewart and Blogger Relations (americapeals.com)

How can a blog help you get a job and enhance your career?

via Job Search Examiner: How can a blog help you get a job and enhance your career?.

Okay, so contact us if you need some specialized and “just in time” training for a reasonable price. Remember that learning is the labor of the 21st century.

Breaking News! Writing for the Web will be held at DePaul Center at 1 E. Jackson, Blvd. See below for a full description of the event. We hope you can attend!

Writing for the Web, with Keidra Chaney

You just set up a brand new blog, or maybe you have an opportunity to write for a website on your favorite topic. Are you ready to wow the world with your compelling content?

If you’re new to writing for the web, your content may not hit the right marks to attract regular readers. This workshop will give you an overview of the guidelines you need to follow to engage website visitors and increase your readership.

Learn:

• How web visitors read; no, they’re not just like a print audience
• How to learn who your audience is and write for them
• How to write content that gets the search engine traffic you want
• How to promote your site, and your writing, to get attention and win fans

This workshop is for: Writers, marketers, and communications professionals who are transitioning from print to web

When: Sunday, May 31, 11 a.m. to 1 p.m.

Where: Chicago Loop. More details to come.

How much: FREE for AWJ members, $25 for nonmembers

More information: Location and registration information is coming soon. Check www.awj-chicago.org for the latest.

Who is Keidra?

Keidra Chaney is Emerging Media Specialist at DePaul University. She has spent her career straddling the divide between print and online media. She was an editor at award-winning Clamor, which ceased publication in 2006, and is a former columnist and editor at Chicago-based progressive publication Third Coast Press, which was reborn as the website www.chicago6corners.com. Her music, film, and book reviews frequently appear in ALARM Magazine and Bitch, among other publications. She has spoken about issues of blogging, social networking, user-generated content, and fan culture at MIT and University of Michigan and for Publicity Club of Chicago, Girl Scouts of Chicago, and other organizations. www.thelearnedfangirl.com is but one of her online homes.

Community Renewal Society: 2009 Award Winners.

Keidra Chaney is one of this year’s Winners.